Privacy Policy

Last updated: March 2026

HONGYUN ("we," "us," "our") operates the website shophongyun.com. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our site or make a purchase.

What We Collect

— When you take the quiz: Your quiz answers and email address (if you choose to provide it). We do not collect your name or payment information during the quiz.

— When you use My Element: Your birth year, which is stored locally on your device and used to calculate your born element. We may also store it in our email system if you provide your email.

— When you make a purchase: Your name, email, shipping address, and payment information. Payment is processed securely by Shopify Payments — we never see or store your full credit card number.

— Automatically: Standard website usage data such as pages visited, browser type, and referring site, collected through cookies and analytics tools.

How We Use Your Information

— To fulfill and ship your orders

— To send you email communications you've opted into (quiz results, daily readings, product updates)

— To improve our website and customer experience

— To respond to your questions and support requests

Email Communications

We use Klaviyo to manage our email communications. When you provide your email through the quiz or My Element page, you may receive emails related to your element, daily readings, and product updates. You can unsubscribe at any time by clicking the unsubscribe link in any email.

How We Protect Your Information

Your data is stored securely through Shopify's infrastructure and our email service provider (Klaviyo). We use industry-standard encryption and security measures to protect your personal information. We never sell, rent, or share your personal data with third parties for marketing purposes.

Cookies

We use cookies to remember your quiz results and element preferences, and to understand how visitors use our site. You can disable cookies in your browser settings, though some features may not work properly without them.

Your Rights

You have the right to access, correct, or delete your personal information at any time. To make a request, email us at hello@shophongyun.com.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated date.

Contact

If you have questions about this Privacy Policy, email us at hello@shophongyun.com.